Seven (Plus or Minus Two)

George A. Miller died July 22 at age 92. He was truly a giant in the world of psychology. In 1956 he published an article in Psychological Review entitled “The Magical Number Seven, Plus or Minus Two: Some Limits on Our Capacity for Processing Information”. His ideas were especially important …

What do we want/need for the audience to know?

What do we want/need for the audience to know? The major purpose of any presentation is to convey a body of information to the intended audience. Last week we explored the importance of meeting the information needs of the audience. This opens the door and creates the opportunity to convey …

Know Your Audience

Know Your Audience The first question to answer when considering any presentation is “Who is the intended audience?” The answer to this question will tell you how the audience is used to communicating. (For example- Do they rely on specialized language? Are they accustomed to particular kinds of visual representations? …

An Open Letter to the Systems Community

23 September 2011 An Open Letter to the Systems Community In August 1992, a small systems engineering company was born just outside of Washington, DC with the vision of improving tools and practices for the systems engineering profession. In the nineteen years since, we have seen significant changes – consolidation …